Platinum Keratin - Work with fiber ingredients to smoothing out uneven hair surface for better light reflection and helps repair damaged hair by restoring moisture.Deep Cleansing for Strong & Resilient Hair - With the blend of Organic Marula Oil & Organic Coconut Oil , this silicon-free shampoo removes excess sebum and impurities while delivering nutrients and deeply penetrates into hair.Restores Hair’s Shine & Lustre - With fiber ingredients coats damaged cuticles, smoothing out frizzy hair. This promotes hair’s shine and prevent color fading for a youthful appearance.